Memorability: When users return to the design after a period of not using it, how easily can they reestablish proficiency?可记忆性：在一段时间没有使用之后再次使用该设计，用户重新熟练操作的难易程度。

Now, I'm all for customizing, because it creates personality, memorability, and boosted brand experience.现在，我也是常常自定义Tab，因为能有个性，好记忆，而且有更好的品牌体验。

A logo design can have a major impact on the branding and memorability of a company.Logo设计对品牌及公司的认知度具有显著的影响。