WSFF – refers to fully centralized business model for franchised businesses. The whole process – from opening new store investment, location choosing of new store, products, company images for each store, decorations, employee training, products layout, operation management, cashier systems, accounting systems, logistics, promotion, new products to many other aspects related to the operation, management and employee of the business, is managed and implicated from the central head office. In simply words, these stores are copies of a successful model store. This assures all stores are of one style, same products and services, and one price. The only differences are the size and location of the stores. This fully supports each store with market competitiveness and continuous profits, so that the benefits of each investors and consumers are guaranteed.